The aim of the project to positive changes in the lives of women through gender equality and reducing discrimination against them. Women in the project area will be empowered to raise their voice strongly and confidently against injustice, violence and discrimination, their agency will be strengthened, bargaining power will be enhanced, and they will demand respect in their families and communities. This project recognized several strategies are:
Mass Awareness outreach:
Awareness of mass people to support girls and women rights and gender equality over the community. The campaign also helps to reduce norms and practices that discriminates against women and perpetuates inequality. Women and men will be mobilized to protest, organize, demonstration and rallies to challenge negative social practices. Special attention will be given to mobilize men and boys at community level through Social Institutions (school-college campaign,community gathering, courtyard meeting, video show), and Legal Aid Services Organizations etc. Working with families to change their attitude and perception towards women, highlighting the contribution of women to the family and community will also be used to change discriminatory norms. Project team members and locally recruited local volunteers will organize and responsible for implementation.